jmgCoach, JohnMG, JGurgel--monikers for the same Executive Coach and Transition Psychologist, John M. Gurgel.

I am almost a doctor (of philosophy--Ph.D.) (ABD) in Educational Administration with a cognate core in Cognitive Psychology. I enhance my insight and perspective with relentless readings... and by looking at live and the world through a camera lens.

My Master's Degree is comprised of three subject areas: Psychology, Administration, and Teaching/Training. I was allowed to design my studies around my belief that a good administrator is also a good mentor and also understand what makes people (and self) work. I have been administrator, teacher, trainer, career coach and transition psychologist; in corporate, academic and religious settings.

My undergraduate degree is in English, with a concentration in writing; and a minor in Biology. I have been accused of having no fingers, only thumbs on both hands as I share insight and wisdom with so many Rules of Thumbs. And acronyms. And stories.

And websites; and domain names. I am / I have: ReDo.Careers (; (

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Wikipedia: "Fear, uncertainty and doubt (FUD) is a tactic used in sales, marketing, public relations, politics and propaganda.

FUD is generally a strategic attempt to influence perception by disseminating negative and dubious or false information. An individual firm, for example, might use FUD to invite unfavorable opinions and speculation about a competitor's product; to increase the general estimation of switching costs among current customers; or to maintain leverage over a current business partner who could potentially become a rival.

"The term originated to describe disinformation tactics in the computer hardware industry but has since been used more broadly."

A university professor challenged me with a FUD framework when he invited me to guest present Salary Negotiations at several University Business classes. I took up the challenge, and combined FUD with my OUT solution. And, to my surprise, and delight, was available. So I created this WordPress site as a resource to the FUDOUT framework. I do have a PPT that outlines the process--it will be posted on SlideShare with a link here on this site.